Who should you buy a printer from—Xerox or Fujitsu?
Choosing the printer brand that aligns most with your printing goals can be the difference between making a good purchase or a bad one.
We all know that buying the right printer will make your business more productive and save time for your employees—but unfortunately, it is all too common for small businesses to invest in printers and office equipment that can’t support their needs, and this equipment can be expensive, so making a wrong choice can waste a lot of money and time.
At STPT, our printer experts work to help you make the right choice, so that your printer will support the print volume, resolution, and speed needed for your business.
We want to help you make the right decision by providing you with accurate, in-depth info on relevant printing topics. With over 40 years’ experience in the industry, we can give you the quality information you need to make an educated choice that saves you time and money.
In this article, we will provide a brief overview of each company, highlighting similarities and differences between brands, including differences in price, printer model options, and cool features.
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Xerox vs Fujitsu: Which Printer Is Best For You?
Overview of Xerox
Founded in 1906 in Rochester, New York, Xerox is considered the first printing company to manufacture and sell xerographic copy machines.
Today, Xerox has over 13,000 active patents for innovation, and its products and business print solutions have reached 160 countries worldwide.
Now in Norwalk, Connecticut, Xerox continues to innovate and sell office equipment for a wide variety of workgroups. From small home office machines to large production units, their products are well-respected around the world.
Xerox also features a wide range of services and solutions for things like print management and document workflows.
Overview of Fujitsu
Like Xerox, Fujitsu Limited is a multi-international information and communications technology equipment and services corporation.
Started in 1935 and headquartered in Tokyo, Japan, Fujitsu is one of the oldest IT companies in the world and manufactured Japan’s first computer in 1954.
Along with computers, Fujitsu also offers a range of printers for consumers.
Similarities Between Xerox and Fujitsu
Both Xerox and Fujitsu offer printers and services for consumers. Xerox and Fujitsu offer printers for personal and business use.
Both companies also feature international offerings that can be bought and sold in a variety of countries.
In addition to printers, Xerox and Fujitsu offer a variety of additional services to consumers.
It is also important to note that Xerox and Fujitsu are both separate entities from Fuji Xerox, another business innovation corporation that is now called Fujifilm.
3 Key Differences Between Xerox and Fujitsu
1. Business Focus: Office Solutions vs IT
For printer options and associated services, Xerox surpasses Fujitsu. If you require a large office printer, then Xerox has more offerings to meet your needs than Fujitsu.
When compared based on size and print volume capabilities, the prices between these brands are comparable.
However, because Fujitsu does not offer printers capable of handling large production volumes, Xerox is a better choice for someone who needs a machine with production capabilities. Alternatively, Fujitsu’s expertise in IT makes it a good option for someone looking for information processing machines, like computers, and their accessories.
2. Full Range of Printers and Scanners vs. Limited Range
Only a year ago, Fujitsu sold its scanning products to Ricoh, another big name in office equipment and technology solutions.
While this acquisition strengthened Ricoh’s product-base, it severely limits Fujitsu’s office solutions offerings. While Xerox offers a range of single-function and multifunction printers, and scanners, Fujitsu’s offerings are limited to a small range of dot-matrix printers and point-of-sale printers.
Fujitsu would be a good option for someone looking for a label/receipt printer or dot-matrix printer.
3. Location: USA or Japan
Although both companies offer products for sale internationally, Xerox and Fujitsu are each primarily focused within their home markets. For Xerox, the North American and European markets are of primary interest, and the range of products and services is geared towards offices and businesses of varying sizes.
On the other hand, Fujitsu is a key player in Japan and focuses more on Asian markets. Fujitsu printers can handle a range of print volumes, but they work best for report printing and restaurant ticket printing.
Which Printer Brand Has the Best Prices?
Price is relative to the size, function, and features of a machine. When you compare the price range between these two printer brands, there is a slight difference.
Fujitsu printers tend to run anywhere from $100-$1,500, depending on model. Xerox, on the other hand, has a larger range of prices for their machine, offering small models for as low $200 and large production units for as much as $20,000.
Xerox’s expanded offerings make the price more variable.
Which Printer Brand Is Right For You?
Xerox and Fujitsu are two well-known brands in the printer industry. They sell quality products and have options that can meet the needs of workgroups who need products with varying applications.
So, which one is the better brand? That depends on your needs.
The information in this article can help guide you to your ultimate solution, whether that office solution is Xerox, Fujitsu, or another brand.
Read our blog comparing Xerox to Canon for more information on brand options or click on our comprehensive guide below to learn more about how to choose the printer that’s right for your business.
