Xerox vs. Toshiba: Company History and Device Comparison

Submitted by Joel Barriga on Wed, 09/15/2021 - 15:34
xerox vs toshiba

Searching for the right multifunction printer for your business can be a hassle. With so many options to choose from, it can be difficult to feel sure you’re getting the best machine for your money.  

As authorized Xerox vendors, we understand the bias that we might place on Xerox devices. Because of that, we decided to write an article comparing two of the biggest print brands out there, and specifically two of their multifunction printers.  

You’ll learn some history about both companies, and all of the differences between the Xerox AltaLink C8130 and the Toshiba e-STUDIO 3015 multifunction printers (with some similarities as well). By the end of this, you’ll feel confident in knowing which machine is right for you.  

Xerox Company History 

Xerox (Xerox Corporation) is an American corporation credited with being the first to manufacture and sell xerographic plain-paper copies after it obtained the commercial rights to xerography in 1947; image processing developed by American inventor Chester Carlson.  

In 1959 the company introduced the 914 xerographic copier which made photographic copies onto plain, uncoated paper for the first time in a commercial application. After this success, Xerox expanded its company to other products and publishing businesses and it also continued to be a major reprographics manufacturer and went on to develop word-processing machines in 1974 and in 1977 laser printers, and ethernet in 1979. It sold its publishing firms in the 1980s as it expanded its product line to copiers, printers, digital production presses, and the software and systems support required for document production.  

Later in the 1990s, Xerox developed digital photocopiers. Xerox went on to develop its DocuTech product line, which combined copiers and computers to allow us to digitally transmit documents for print through a single machine and this created the print on demand industry. In 2009, Xerox became the first company (of its size; fortune 500) to be headed by a Black, female CEO named Ursula Burns.   

Toshiba Company History

Toshiba’s company history began when in 1873 Japan’s ministry of engineering (which was tasked with promoting Japan’s modernization) commissioned Hisashige Tanaka to develop telegraphic equipment and he built a factory in 1875 in Tokyo to supply government orders. In 1878 Ichisuke Fujioka developed Japan’s first arc lamp and at the time, Japan was importing all of its electric lamps. In 1890, Fujioka established Hakunetsu-sha Co. To manufacture Japan’s light bulbs. The two firms went on as pioneers in Japan’s development of electrical equipment. These two companies merged in 1939 to create Tokyo Shibaura Denki.  

Toshiba became the companies name in 1984. Economic stagnation during the 1990s in Japan led Toshiba to concentrate its efforts in sectors with growth potential and expanded into the PC business which led it to become a global contender in the 2000s.    

Device Quality Comparison: Differences

The following device comparison is between the Xerox AltaLink C8130 Multifunction Printer, and the Toshiba s-STUDIO 3015 Multifunction Printer.  

#1: Excellent Print Resolution 

Xerox has a much higher print resolution in comparison to Toshiba; Xerox’s resolution is 1200 x 2400 vs Toshibas 1200 x 1200 – regardless of postscript or PCL drivers with better contrast and more realistic skin tones. Higher DPI also means superior scan and print quality.  When printing from USB on Xerox devices there is automatically a dialog box that appears making it easier to find your storage device unlike Toshiba.  

#2: Premium Cybersecurity

Xerox Security is top of its class and has McAfee embedded control that gives Xerox users additional security and whitelisting capabilities that Toshiba lacks. Xerox’s security can even provide its administrators/users with immediate notifications and remediation if device settings are adjusted. 

#3: Advanced Embedded Web Server

  • Xerox has modern styling and consistency compared to Toshiba’s dated system.    

  • Basic device setup information is available on the home screen that includes toner levels, paper levels, usage, and more. This provides users with quick status updates without having to search for this information across several pages. Toshiba’s EWS requires users to search across various pages for this information.   

  • Administrators can configure email alerts for a variety of features from billing meters, jams, supply errors, and so on. This allows Admin and IT to remain updated on the status of all their equipment 24/7. Toshiba has no equivalent.   

  • Fleet Orchestrator allows admin/users to distribute files, software upgrades, etc. automatically to maintain a fleet from one location and without manual intervention. This is especially helpful for large businesses with several sites in different geographical locations. Toshiba is not capable of doing this, meaning users and admin have to go to each individual machine to make adjustments.   

#4: Superior User Interface and Apps

  • The Xerox App Gallery allows customers to choose, try and purchase additional apps.   

  • Xerox’s UI allows personalization and customization to give users the ability to create personalized workflows. Toshiba allows users to somewhat personalize UI, but they lack per-user customization that Xerox provides.  

  • Xerox’s UI and apps have a better native design; meaning they are intuitive and predictable which are intended to naturally guide users through each workflow.   

  • Across all apps, Xerox users can access additional features with a swipe. In other words, Xerox has a more consistent app design and fewer steps to complete tasks.   

#5: Copying and Scanning Advantages

  • Xerox’s copy screen is simple and easy to use compared to Toshiba’s complex copying workflow.   

  • Xerox AltaLink devices have a variety of network destinations they can scan to (email, SMB, FTP, HTTP, SFTP, HTTPS, USB etc.) with no additional software compared to Toshiba’s limited selection.   

  • Xerox’s scanning allows users to view a preview so they can zoom in or add additional images. This lets users ensure their scan is aligned and clear.   

  • Scanning apps that are native to Xerox machines and no additional software is needed to scan to cloud repositories.   

  • Embedded OCR is included standard and allows users to create searchable PDFs from their scans unlike Toshiba’s optional OCR add-on.   

  • Toshiba’s scanned files are much larger in size than Xerox’s and are remarkably inferior in quality. The large file sizes mean that Toshiba machines take longer to transfer files and use up way more storage on email servers. This can cause significant problems for any business.  

  • Toshiba has poor scan image quality on top of large file sizes.  

Device Quality Comparison: Similarities

Speed: Both machines operate at 30 pages per minute.   

User Experience: Both machines have 10.1-inch user interfaces. Xerox’s UI does not have a keyboard unlike Toshiba’s. Xerox’s UI allows personalization and customization to give users the ability to create personalized workflows. Toshiba allows users to somewhat personalize UI, but they lack per-user customization that Xerox provides.  

Stay Informed

Knowing and understanding the key differences between not only these machines, but these companies as a whole will provide you with the insight you need to make an informed purchasing decision. Now you can feel confident you’re choosing the brand the best fits your printing needs and can provide you with a long-lasting quality machine. 

If you found this article helpful, you might be interested in our other comparison articles:  

picture of a computer