The stats speak for themselves: consumers prefer eco-friendly businesses.
According to Forbes, 68% of millennials bought an environmentally friendly product in the last year, and 87% of consumers developed more positive images of companies that supported environmental issues.
As the millennial age group takes over the marketplace, it is important for companies to follow new market trends to capture millennial attention, and environmental sustainability is one of the big ones.
Let’s consider an example. When’s the last time you saw a Hummer on the road?
In the 90s and early 2000s, GM’s Hummer was all the rage; celebrities drove them, and GM sold multiple civilian models to a market that couldn’t get enough.
Then the environmental movement became more popular, and activists discovered that Hummers were not environmentally friendly.
Consumers boycotted the brand because of its negative image, and GM’s response came too late. The last Hummer was made in 2010.
No one wants to go the way of the Hummer. Companies must innovate to survive, and that means taking environmental sustainability more seriously.
It is advantageous for most big companies to set and maintain environmental initiatives. One easy way to meet environmental initiative goals is selecting a more eco friendly printer paper for your office.
Our printing experts at STPT know how important it is to move with the market. As a print vendor, we have to consider the implications of environmentally friendly practices every day. We’ve been in the business for almost 40 years, and following market trends has kept us moving forward.
In this article, our print experts will walk you through the 5 best eco-friendly printer paper options on the market right now, so you can print necessary documents without losing your eco-friendly customer base.
Top 5 Best Eco-Friendly Printer Paper Options
1. 100% Recycled Multipurpose Paper (PrintWorks)
Inexpensive, environmentally sustainable, and conveniently sold by Amazon for $11 per ream, 100% Recycled Multipurpose Paper by PrintWorks is a favorite of environmentally conscious consumers everywhere.
Most recycled printer paper options are made with only 30% recycled materials, but this option by PrintWorks contains three times as much recycled material for a comparable price. It is quality guaranteed for laser and inkjet printing and is locally made in the U.S.
Made from recycled food and beverage containers and other paper products, this product is a great choice for businesses or individuals who want to promote environmental sustainability without overspending.
2. Harmony Office Copy Paper (New Leaf)
According to New Leaf, this paper is "the only 100% post-consumer recycled fiber multipurpose cut-size copy paper with HP’s patented ColorLock certification.”
This paper is an economical choice for small offices. At $4.89 per 100 sheets of printer paper, an office can save money and promote environmental sustainability at the same time.
New Leaf also gives customers the option to buy publishing products in bulk, making this paper a good choice for businesses that require a large volume of paper for printing.